Easy GreensInvestor Overview

Quality Cannabis. Made Simple.

Easy Greens is a modern neighborhood cannabis retailer built for Minnesota's adult-use market — welcoming, well-designed, and scaled around a customer experience the industry has never quite delivered.

Easy Greens flagship dispensary rendering
Flagship
Minneapolis, MN
Opening Q3 2026
Investment Highlights

Why this, why now.

Six reasons Easy Greens is positioned to lead Minnesota's adult-use cannabis retail market as it opens.

Modern retail experience

A warm, considered, well-lit dispensary that welcomes the 60% of adults who have never stepped into one.

Scalable brand platform

A cohesive brand system engineered to hold up across formats, product lines, and years of operation.

Vertical integration

Retail first, then manufacturing and private-label brands to compound margin and category control.

Technology-enabled operations

Digital ordering, inventory, and loyalty stack that lets a lean team run best-in-class retail unit economics.

Customer experience

Trained budtenders, education-forward merchandising, and repeatable service standards drive frequency and basket size.

Experienced leadership

Operators from national cannabis, hospitality, and consumer brand backgrounds — building for the long term.

Market Opportunity

A $1.5B market opening from zero.

Minnesota's adult-use market launches into a state with strong demographics, disciplined licensing, and a regulator engineering a competitive retail landscape.

Projected annual MN adult-use market at maturity
$1.5B+
Estimates from MN Office of Cannabis Management, 2024–2026
Adult Minnesotans of legal purchase age
4.3M
US Census, 2023
Estimated licensed dispensaries statewide
~380
Under current OCM allocation caps
Adult-use retail launch window
2026
First adult-use sales expected mid-2026
Store interior
Regulatory Environment

Capped license count. Rewarded operators. A rare category launch with structural scarcity.

Customer Base

A proven, loyal customer base — already at scale.

Easy Greens enters this raise with a mature, first-party customer database and a loyalty program that drives repeat visits and high-value spend.

Customer contacts
71,765
Opted-in contacts across our owned customer database.
Top 50 customer spend
$700K+
Combined lifetime spend from our top 50 customers alone.
Loyalty members
23,482
Active members enrolled in the Easy Greens loyalty program.
Why Easy Greens

Built to be the operator investors actually want.

A side-by-side of how Easy Greens compares to the two archetypes emerging across the Minnesota market.

Dimension
Brand experience
Easy Greens
Considered, welcoming, architect-designed
Typical dispensary
Utilitarian, medical-feeling
Corporate MSO
Generic, national-templated
Dimension
Operational excellence
Easy Greens
Purpose-built playbooks, tight unit economics
Typical dispensary
Owner-operator improvisation
Corporate MSO
Bloated corporate overhead
Dimension
Customer service
Easy Greens
Trained, tenured, educated staff
Typical dispensary
High turnover, thin training
Corporate MSO
Scripted, transactional
Dimension
Product quality
Easy Greens
Curated menu + house brands
Typical dispensary
Whatever the wholesaler shipped
Corporate MSO
National-brand-heavy, low curation
Dimension
Technology
Easy Greens
First-party ordering, loyalty, CRM, Custom API
Typical dispensary
Off-the-shelf POS only
Corporate MSO
Legacy enterprise stack
Business Model

Retail-first. Vertically integrated over time.

Six revenue engines built on one operational platform — sequenced to the growth roadmap.

Phase 01 · Q3 2026

Retail

A neighborhood flagship dispensary in a high-traffic Minnesota market — the architectural and operational blueprint for the brand.

Phase 01 · Q3 2026

Loyalty & digital ordering

A first-party ordering, loyalty, and CRM platform that owns the customer relationship end-to-end.

Phase 01 · Q3 2026

Merchandise

A branded merch program that turns loyal customers into a marketing surface no MSO can replicate.

Phase 02 · Q4 2026

Manufacturing

On-book manufacturing capacity for flower, pre-rolls, and infused products beginning in year two.

Phase 03 · Q1 2027

Private label brands

A house portfolio of price-tier and premium brands developed alongside experienced Minnesota cultivators.

Phase 04+ · When regulation allows

Delivery-ready

Fulfillment and compliance stack ready to activate delivery the moment regulation allows.

The Flagship Location

Not a raise. A destination.

A modern neighborhood dispensary designed to feel more like a hospitality space than a cannabis store — and engineered to grow into house-produced SKUs.

Flagship exterior rendering
Exterior
Exterior
Retail Interior
Retail Interior
Display Wall
Display Wall

Our Flagship Dispensary

A modern neighborhood cannabis destination — designed for approachability, built to scale. This is where the Easy Greens experience comes to life.

Minnesota

Prime Location

Selected for daily traffic density and adjacency to existing customer clusters.

High Visibility

Corner presence with clean sightlines and prominent brand signage.

Convenient Parking

On-site parking sized for peak retail flow, plus easy transit access.

Modern Retail Design

Warm, hospitality-inspired interior that removes the stigma from cannabis retail.

Built for Growth

Layout and infrastructure sized to expand SKUs, staff, and throughput.

Manufacturing-Ready

Back-of-house designed to support in-house production of proprietary SKUs.

Planned Buildout

A floor plan sized for retail today, manufacturing tomorrow.

Scroll or pinch to zoom · drag to pan
Buildout preview
Space Allocation1,440 sqft
  • Retail Floor

    Curated product displays and browsing.

    350 sqft
  • Reception & Check-In

    ID verification and guest intake.

    40 sqft
  • Secured Inventory

    Locked stock room for compliant storage.

    250 sqft
  • Fulfillment / Pickup

    Order staging and express pickup.

    250 sqft
  • Manufacturing

    On-site production and processing.

    150 sqft
  • Break Room

    Staff rest and dining area.

    100 sqft
  • ADA Bathroom

    Combined single-occupancy ADA restroom.

    100 sqft
  • Delivery Entrance

    Secured back-of-house receiving.

    150 sqft
  • Mech / Vault

    Mechanical systems and secured vault.

    50 sqft
Customer FlowSecurityCheck-InConsultationDisplayPickupOperations
Buildout Timeline

From site secured to grand opening.

  1. 1Phase 01

    Site Secured

    Location under LOI, lease terms finalized.

  2. 2Phase 02

    Design Complete

    Architectural plans and interior renderings finalized.

  3. 3Phase 03

    Permitting

    Municipal and state cannabis permitting.

  4. 4Phase 04

    Construction

    Buildout, fit-out, and equipment installation.

  5. 5Phase 05

    Grand Opening

    Doors open — Q3 2026.

Growth Roadmap

A five-step build from flagship to statewide.

Every milestone unlocks the next revenue engine, tightens margin, and compounds brand equity.

  1. Q3 2026

    Flagship store

    Open Easy Greens Minneapolis — the brand's architectural and operational blueprint.

  2. Q4 2026

    Manufacturing expansion

    Bring extraction, infused pre-roll, and edibles production in-house.

  3. Q1 2027

    House proprietary products

    Launch first house-branded flower and pre-roll SKUs at the flagship.

  4. Q2 2027

    Wholesale distribution

    Distribute Easy Greens house brands to third-party retail statewide.

  5. Q1 2028

    Explore retail expansion

    Evaluate additional Minnesota retail locations informed by flagship performance.

Leadership

A hands-on team running the flagship.

Retail, operations, finance, and marketing leads working together to launch and scale Easy Greens' first neighborhood dispensary.

IM

Imran Manjlai

HEAD OF ADMINISTRATION

Oversees HR, licensing, and administrative operations across the business.

DA

Dawit Alene

Head of Operations

Owns store buildout, vendor relationships, and day-to-day operations.

CS

Chris Smith

HEAD OF MANUFACTURING

Leads production and processing for house-branded SKUs, and owns METRC seed-to-sale compliance and reporting.

JJ

Jeremy Johnson

HEAD OF MARKETING

Leads brand, loyalty, and growth across our 71K+ customer base.

DC

DOPE CFO

Fractional CFO Partner

Cannabis-specialized finance partner. 280E strategy, GAAP reporting, and investor-grade controls.

CD

Cody Dornbusch

HEAD OF RETAIL

Leads the flagship experience — merchandising, staff, and the in-store customer journey.

Investment Opportunity

Founding Round · $150K

We are raising a $150K founding round to secure our first combined retail and manufacturing space and launch a proprietary product line.

Round summary
$150K
Founding Round

We are raising a $150K founding round to secure our first combined retail and manufacturing space and launch a proprietary product line.

Check out the website
Use of funds
  • Facility buildout66%

    Design, construction, and fit-out of our first combined retail and manufacturing facility.

  • Inventory15%

    Opening inventory across flower, pre-rolls, edibles, vape, and accessories.

  • Equipment5%

    POS, security, environmental, and back-of-house equipment.

  • Technology4%

    Ordering, loyalty, CRM, inventory, and compliance software stack.

  • Marketing5%

    Brand launch, local marketing, and community programming through year one.

  • Working capital5%

    General operating reserve through the ramp to steady-state cash flow.

Easy Greens

Let's talk about Minnesota's next great cannabis brand.

Request the full investor deck or schedule a working session with the founding team.

Dawit@easygreens.coMinneapolis, MN
© 2026 Easy Greens Cannabis Co. All rights reserved.